ID [PNW]

by Prof. Jason A. Morris  May 11, 2018 Did you know that some of the latest and greatest product designs were designed by Western Washington University's elite industrial design program alumni? Here are just a few examples: Oculus Go Virtual Reality device: designed by Peter Bristol, creative director and Head of Industrial Design at Oculus, (class of 2004), Joe Sullivan (class of 2005) and Mauricio Romano (class of 2015) and the rest of the design team at Oculus. https://www.oculus.com/go/ Microsoft Surface Pro Designed by Carl Ledbetter, Principal Director of Design at Microsoft, (class of 1987), Benjamin Peterson, Industrial Designer at Microsoft Surface (class of 2011) and the rest of the design team at Microsoft. https://www.microsoft.com/en-us/surface/devices/surface-pro/overview Xbox One X The world’s most powerful gaming console. Designed by Carl Ledbetter, Principal Director of Design at Microsoft, (class of 1987) an...

Carl Ledbetter is Sr. Principal Industrial Design Manager in Microsoft Corporation’s Interactive Entertainment Business (IEB).   Carl leads Industrial Design for entertainment hardware experiences including Xbox and Kinect.  Prior to joining IEB in 2006 to design the Zune media player, Carl was part of the Windows Hardware Innovation Group chartered to lead the industrial design vision for next-generation Windows PC hardware experiences.  He also led industrial design for the Microsoft PC Hardware Business where he and his team designed desktop mice, trackballs and keyboards.  Prior to joining Microsoft, Carl held industrial design positions at Fluke Corporation and Patton Design.    Ledbetter is a recipient of numerous national and international design awards and is highly recognized for his contributions to the design community with over 100 patents to his credit.  A longstanding member of IDSA and DMI, Ledbetter graduated with a BS in ...

UX concepts done by Ana's group at Microsoft Speaking at the IDSA Western Design Conference Seattle 2012 is Ana Maria Pinto da Silva, Senior UX Designer, Microsoft, Strategic Prototyping . Ana Pinto da Silva leads design for Microsoft’s Strategic Prototyping and Advanced Strategies Group (StratPro). Her work synthesizes her interests in storytelling, architecture and emerging technologies and her deep passion for creative collaboration. Ana’s previous experience includes game development, architecture, and interactive media. Her work has garnered several awards including the Al Falah Grant from U.C. Berkeley in 2002 and a Webby Worthy Award in 2003. In addition to her media work, Ana has been an instructor at San Francisco State’s Multimedia Studies Program developing and teaching courses on interactive media history and development. She has extensive non-profit board experience including her current work as a board member for Artist Trust and is the founder of Seattle’s...